18th July, 2012: Telecom market has really changed in United Kingdom. Now it is not about ‘good to talk’, instead it is more about text messages these days.
On Monday, Ofcom, the communications regulator of United Kingdom, released a report that says text messages are outshining calls. Previous year, 58% people communicated through text messages whereas only 47% made a call through mobile phone at least one time in a day.
The popularity of voice call is appearing to go down. Call volumes went down by one percent in the year 2011 compared to 2010. Ofcom showed that the average usage of text messages has grown among UK consumer. Previous year, users sent 200 text messages each month on average and that is seventeen percent more compared to a year before that. Mobile users sent over 150 billion text messages in UK last year.
With the rise of instant messaging and mobile social networking, young adult and teenage people are driving these huge figures. Ofcom reports that 96% people aged between 16 – 24 used some form of text application everyday in the year 2011.
